Favicons: Add a Bit of Sprinkle to Your Site

Favicons are those nifty little graphics that show up in the browser bar right in front of your url.   Think of it as eye candy for your site and your business.

The graphic in this post is a large version of the favicon created for this site.  Look at your browser bar to see how it shows up.  Pretty cool, huh?

Guess what, you need to create one for each of your sites.        

Why bother to add a Favicon?

• It adds sparkle and splash to your site
• It shows you are not a marketing novice
• It demonstrates you are serious about your business
• It says you pay attention to the details
• It supports your brand image
• It differentiates your site from competitors and other sites
• If you don’t add your own favicon, your browser will put something up for you.  And, these generic browser favicons are ugly…nuff said.
  

Here’s a free tool for creating favicon graphics…

The favicon for Strategy Talks was created at cooltext using their free graphic generator.  I played with various versions before I landed on this one.  Then cooltext rendered the graphic in just seconds.  The entire process took less that five minutes.  That’s not bad for a professional logotype graphic.  Once the graphic is rendered, download it to your computer.  Then upload it to your blog or site.  The theme used for this wordpress blog makes it very simple.  Even for non-tech types like me. 

If you prefer to generate a favicon from an existing graphic, you can do that as well.

Tell me what you think about the favicon on this site.